CEGI develops project for SONAE MC
On 17 March, INESC TEC’s Centre for Industrial Engineering and Management (CEGI) started working on project PROMOSTOCK, where the goal is to manage stocks and promotional campaigns for Sonae MC, a food retailer of the Sonae Group, in Portugal.
31st July 2014
The goal is to assess the company’s global stock, identifying the causes for the current stock using a holistic procedure and recommending actions to reduce stocks sustainably. The CEGI researchers will also develop a model to predict sales during promotional campaigns and implement replenishment algorithms for campaigns.
The potential impact of the algorithms will be assessed using a pilot. The project team is composed of Bernardo Almada-Lobo, Pedro Amorim, Vera Miguéis, José Luís Borges and Luís Guimarães.
The INESC TEC researchers mentioned in this article are associated with the following partner institutions: FEUP.
Photo credits: Food & Drink Business Europe