2023
Authors
Rodrigues, AC; Pires, PB; Delgado, C; Santos, JD;
Publication
Handbook of Research on Achieving Sustainable Development Goals With Sustainable Marketing
Abstract
This study examined the determinants of purchase intention of green cosmetics, and eight semi-structured interviews were performed to identify them. The determinants identified were environmental awareness, lifestyle, willingness to pay, ethical issues and social and economic justice, cosmetic quality, concern with health, certification labels, trust in the brand, and advertising. Environmental awareness, lifestyle, willingness to pay, quality issues, ethics, and social and economic justice, as well as quality expectations, health concerns, and product knowledge, are the most significant determinants in the intention to purchase green cosmetics. Determinants such as certification labels, brand trust, and advertising are less significant. The research is relevant for the cosmetics industry and its brands to adapt their strategy and product offering to meet consumers’ needs and increase the consumption of green cosmetics and can also serve as a basis for the development of new quantitative studies on the purchase intention of green cosmetics. © 2023 by IGI Global.
2023
Authors
Silva, RJ; Pires, PB; Delgado, C; Santos, JD;
Publication
Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs
Abstract
The use of social media in health is emerging as a means of bringing the various actors together with several benefits. In the specific case of cancer disease, these tools can help patients to improve their psychological well-being and their outcomes. As cancer is the cause of a quarter of deaths in Portugal, it is a pressing issue to understand which tools and information both patients and health professionals find most useful to build effective health social media. It was observed that there is a latent need for an oncology social environment, allowing greater well-being for patients and strengthening their relationship with health professionals and institutions, constituting an asset to the services provided. This chapter fills a gap in the bibliography by bringing together the views of both patients and health professionals from several areas, in close collaboration with the Francisco Gentil Portuguese Oncology Institute of Porto, E.P.E. © 2024, IGI Global. All rights reserved.
2023
Authors
Blanquet, L; Grilo, J; Strecht, P; Camanho, A;
Publication
Atas da Conferencia da Associacao Portuguesa de Sistemas de Informacao
Abstract
This study explores data mining techniques for predicting student dropout in higher education. The research compares different methodological approaches, including alternative algorithms and variations in model specifications. Additionally, we examine the impact of employing either a single model for all university programs or separate models per program. The performance of models with students grouped according to their position on the program study plan was also tested. The training datasets were explored with varying time series lengths (2, 4, 6, and 8 years) and the experiments use academic data from the University of Porto, spanning the academic years from 2012 to 2022. The algorithm that yielded the best results was XGBoost. The best predictions were obtained with models trained with two years of data, both with separate models for each program and with a single model. The findings highlight the potential of data mining approaches in predicting student dropout, offering valuable insights for higher education institutions aiming to improve student retention and success. © 2023 Associacao Portuguesa de Sistemas de Informacao. All rights reserved.
2023
Authors
Cerqueira, V; Gomes, HM; Bifet, A; Torgo, L;
Publication
Mach. Learn.
Abstract
2023
Authors
Cerqueira, V; Torgo, L; Branco, P; Bellinger, C;
Publication
Mach. Learn.
Abstract
2023
Authors
Ribeiro, OMPL; Cardoso, MF; Trindade, LD; da Rocha, CG; Teles, PJFC; Pereira, S; Coimbra, V; Ribeiro, MP; Reis, A; Faria, ADA; da Silva, JMAV; Leite, P; Barros, S; Sousa, C;
Publication
BMC NURSING
Abstract
BackgroundThe COVID-19 pandemic reinforced the need to invest in nursing practice environments and health institutions were led to implement several changes. In this sense, this study aimed to analyze the impact of the changes that occurred in nursing practice environments between the first and fourth critical periods of the pandemic.MethodsQuantitative, observational study, conducted in a University Hospital, with the participation of 713 registered nurses. Data were collected through a questionnaire with sociodemographic and professional characterization and the Scale for the Environments Evaluation of Professional Nursing Practice, applied at two different points in time: from 1 to 30 June 2020 and from 15 August to 15 September 2021. Data were processed using descriptive and inferential statistics.ResultsOverall, the pandemic had a positive impact on nursing practice environments. However, the Process component remained favourable to quality of care, while the Structure and Outcome components only moderately favourable. Nurses working in Medicine Department services showed lower scores in several dimensions of the Structure, Process and Outcome components. On the other hand, nurses working in areas caring for patients with COVID-19 showed higher scores in several dimensions of the Structure, Process and Outcome components.ConclusionsThe pandemic had a positive impact on various dimensions of nursing practice environments, which denotes that regardless of the adversities and moments of crisis that may arise, investment in work environments will have positive repercussions.However, more investment is needed in Medicine Department services, which have historically been characterised by high workloads and structural conditions that make it difficult to promote positive and sustainable workplaces.
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