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Publications

Publications by CESE

2021

Implications of the COVID-19 pandemic on the headquarters-subsidiary relationship. A qualitative approach

Authors
Moreira, AC; Pinto, BF; Ribau, CP;

Publication
ESTUDIOS GERENCIALES

Abstract
The main objective of this paper was to analyze the internationalization process of a small and medium-sized enterprise, with special emphasis on the headquarters-subsidiary relationship, which is a little-studied subject in the field of this type of company. A qualitative approach was followed, based on case studies in which the evolutionary perspective and the headquarters-subsidiary relationship were analyzed; in addition, the resource dependency theory was used. It is concluded that there are several paths and relationships between the headquarters and each branch. Moreover, these trajectories changed during the COVID-19 pandemic.

2021

Impact of Export Promotion Programs on Export Performance

Authors
Mota, J; Moreira, A; Alves, A;

Publication
ECONOMIES

Abstract
This research examines the relationship of Export Promotion Programs (EPPs), sponsored by a Portuguese Regional Association for Development on Trade and Industry, with firms' export performance. To investigate this, two models were applied using panel data analyses that relate export performance to variables such as participation in EPPs, age and size of firms. Data on 198 firms for the sampling period 2010 and 2018 was drawn from a Portuguese Regional Development Association and SABI (Iberian Balance sheet Analysis System) database. The results show that participation in EPPs does have a positive influence on the export performance of firms, especially for those firms with previous export experience, demonstrating the importance of using these programs. Findings also document that firm size relates positively export performance, whereas firms age show a negative effect on export performance, suggesting that larger firms with more resources positively influence exports and an increase in firms' age may increase their cultural inertia, inability to change strategies, decreasing their export performance, respectively. Finally, the participation in EPPs seems not to influence export performance for firms without previous export experience. The research contributes to the literature providing evidence on the role of EPP on firms' export performance behavior promoted by regional development associations.

2021

The Effect of University Missions on Entrepreneurial Initiative across Multiple Entrepreneurial Ecosystems: Evidence from Europe

Authors
Pita, M; Costa, J; Moreira, AC;

Publication
EDUCATION SCIENCES

Abstract
Entrepreneurial universities are a significant element of entrepreneurial ecosystems and aspire to foster entrepreneurial initiative through their "third mission". However, while entrepreneurial ecosystems are scrutinized using a contextual approach to detect differences and similarities and how they affect entrepreneurship, little is known about how entrepreneurial universities impact entrepreneurial initiatives in general, considering multiple environments. Drawing on entrepreneurial university and entrepreneurial ecosystem theories, a conceptual framework is proposed that aims to explain the effect of the entrepreneurial university on an entrepreneurial initiative through its three "missions", using an entrepreneurial ecosystem taxonomy. Based on individual data from the Global Entrepreneurship Monitor, this entrepreneurial initiative analyzed 18 European countries in 2017. The results do not generally support the importance of entrepreneurial universities to entrepreneurial initiative. The relevance of entrepreneurial universities increases in more fragile entrepreneurial ecosystems since individuals need support over multiple dimensions. Conversely, the entrepreneurial universities that are embedded in stronger entrepreneurial ecosystems lose relevance and negatively affect the entrepreneurial initiative. Therefore, the value of entrepreneurial universities is reduced when individuals receive greater support from other dimensions. The variations across both groups suggest that the concept of entrepreneurial universities is not a contemporaneous phenomenon; however, their effect is progressively revealed by the maturity of each university's mission. This perspective substantially changes the understanding of entrepreneurial universities as a thwartwise strategy, suggesting that the universities' impact is expanded as their missions gradually evolve. Overall, the study contributes to an understanding of the implications for universities that blindly follow entrepreneurship, neglecting the exogenous environment, namely, the entrepreneurial ecosystem and individual drive.

2021

Social Enterprise Performance: The Role of Market and Social Entrepreneurship Orientations

Authors
Pinheiro, P; Daniel, A; Moreira, A;

Publication
VOLUNTAS

Abstract
Market orientation has been presented as an important predictor of business performance, and it is presumed to contribute to long-term success in both profit-oriented and non-profit enterprises. Similarly, entrepreneurial orientation is a concept that has been widely applied to business firms but has not been empirically tested in social enterprises. Moreover, the literature does not present a widely accepted and tested conceptual model relating entrepreneurial orientation, market orientation and performance, in the realm of social enterprises. In order to fill this gap, this research assesses how these strategic orientations affect social and economic performance in the setting of social enterprises. Structural equation modeling was used as a means to analyze the hypothesized relationships. After testing the model on a sample of 805 Portuguese social enterprises, the findings show that both social entrepreneurship and market orientations significantly impact social performance. The results also indicate that market orientation mediates the effect of social entrepreneurship orientation on the performance of social enterprises.

2021

A case study on FMEA-based improvement for managing new product development risk

Authors
Moreira, AC; Ferreira, LMDF; Silva, P;

Publication
INTERNATIONAL JOURNAL OF QUALITY & RELIABILITY MANAGEMENT

Abstract
Purpose The purpose of this paper is to explore the applicability of the failure mode and effects analysis (FMEA) as an effective tool for decreasing failure risk in the early phase of the new product development (NPD), which adds to existing literature on the application of FMEA in NPD. Design/methodology/approach Through the application of action research (AR) methodology, it was possible to develop a case study examining the use of FMEA to decrease NPD risk in an early phase of NPD execution. Findings The importance and immediate gains of identifying NPD failures support FMEA's usefulness for NPD risk decrease. Moreover, its user-friendliness, timeliness and cost advantages facilitate the introduction of FMEA in the early phase of NPD execution. Originality/value FMEA is a well-known method used in manufacturing companies to identify and correct failures in products, processes and systems. This article explores the lack of practice-oriented evidence on the use of FMEA in the early phase of NPD execution and provides support to its applicability and effectiveness.

2021

Foreign and multinational ownership impact on firm exit: A sectoral analysis

Authors
Silva, P; Moreira, AC;

Publication
MANAGERIAL AND DECISION ECONOMICS

Abstract
This article examines the impact of foreign and multinational ownership on firm exit using a sample of Portuguese firms for the period 2007-2016, with Kaplan-Meier survival functions and a Cox proportional hazard model. The results show that purely domestic firms endure worse survival prospects than multinationals, but this is more related to firm-level variables and not because of the effects of foreignness or multinational ownership. The disaggregated results at a sectoral level provide support for the contingent role of foreignness in very specific sectors of the Portuguese economy.

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