2019
Authors
Lourenço, J; Almeida, F;
Publication
Impact of Mobile Services on Business Development and E-Commerce
Abstract
M-commerce is afast-growing opportunity and is acting as an innovative lever for achieving the purpose of increasing sales while better interacting with the clients. Simultaneously, several emerging technologies have appeared in the market and promise to change the current m-commerce paradigm. Therefore, this chapter plans to explore a set of new trend technologies that can plan to build a more efficient relation between the consumer and the m-commerce platform. This study conducted surveys with several market players like marketers and IT leaders to understand their point of view, perceive the relevance and impact of these emergent technologies in m-commerce, identify resistance and challenge points to the proposed change, and look how to allow cohabitation between this new e-commerce paradigm and the traditional physical trade. The main novelty of this study is the inclusion of multiple points of view on the evolution of m-commerce which will allow companies and citizens to perceive the impact of emerging technologies in the future of m-commerce. © 2020, IGI Global.
2020
Authors
Almeida, F;
Publication
IT Issues in Higher Education - Advances in Higher Education and Professional Development
Abstract
2020
Authors
Almeida, F; Lourenço, J;
Publication
Encyclopedia of Criminal Activities and the Deep Web
Abstract
2020
Authors
Schmitt, R; Almeida, F;
Publication
Journal of Management, Economics, and Industrial Organization
Abstract
2020
Authors
Almeida, F; Cunha, E;
Publication
Advances in Electronic Government, Digital Divide, and Regional Development - Leveraging Digital Innovation for Governance, Public Administration, and Citizen Services
Abstract
2019
Authors
Almeida, F;
Publication
International Journal of Systems and Society
Abstract
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