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    Supervised
    thesis

    Supervised thesis by Raquel Chambre Meneses

    Integrating the different subcultures existing in a multinational corporation - Sonae Sierra

    Author Maria Jorge Alvim Martins

    Degree MSc

    Year 2022

    Institution UP-FEP

    Sustainable tourism - The case of geotourism the power of interpretation and its educational efficiency and effectiveness towards each culture

    Author Susana Maria Girão Osório Sampaio de Almeida

    Degree MSc

    Year 2022

    Institution UP-FEP

    Impacto sombrio da Inovação – o Geoturismo e os geoturistas

    Author Carolina Barreiros do Vale Lima

    Degree MSc

    Year 2022

    Institution UP-FEP

    Different Perceptions of Humour in Advertising from Different National Cultures

    Author Bárbara Santos Dias de Sousa

    Degree MSc

    Year 2022

    Institution UP-FEP

    A Relação das Marcas Masstige com o Bem-estar dos Consumidores: um estudo exploratório

    Author José Maria Melo Pojal Soveral Brandão

    Degree MSc

    Year 2022

    Institution UP-FEP

    What moves the medical tourists? The main motivations and fears – the impact of the nationality.

    Author Bárbara Sofia Gil Zabumba

    Degree MSc

    Year 2022

    Institution UP-FEP

    O PAPEL DAS FONTES DE INFORMAÇÃO NA ESCOLHA DA INSTITUIÇÃO DE ENSINO SUPERIOR (IES) PELOS SEUS FUTUROS ESTUDANTES.

    Author Paula Cristina Martins Dias

    Degree MSc

    Year 2022

    Institution UP-FEP

    Propósito além do Consumo: os impactos do Brand Activism nas atitudes do consumidor Millennial

    Author Natalia Rodrigues de Freitas

    Degree MSc

    Year 2022

    Institution UP-FEP

    Atributos do alojamento local determinantes para avaliação da satisfação e da insatisfação do consumidor

    Author Ricardo Jorge Rego das Neves

    Degree MSc

    Year 2022

    Institution UP-FEP

    Relações business-to-Business: a falha de serviços nos diferentes modelos organizacionais

    Author Sara Teresa Monteiro Soares

    Degree MSc

    Year 2022

    Institution UP-FEP

    Jornada do consumidor das gerações X, Y e Z: diferenças e semelhanças na experiência dos clientes de serviços financeiros

    Author Tássila Lima da Silva Paiva

    Degree MSc

    Year 2022

    Institution UP-FEP

    Internet Impact on Family Business Process of Internationalization

    Author João Pedro Frazão Alvim de Castro

    Degree PhD

    Year 2022

    Institution UP-FEP

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