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    Supervised
    thesis

    Supervised thesis by Raquel Chambre Meneses

    The Internationalization Strategy behind Silk & Spice: An Educational Case Study

    Author Ana Rita da Costa Barros

    Degree MSc

    Year 2023

    Institution UP-FEP

    O e-commerce e a internacionalização. Como o virtual potencia o global

    Author Carla Cristina da Silva Moutinho Ferreira

    Degree MSc

    Year 2023

    Institution UP-FEP

    The influence of cultures on how Brand Coolness is perceived

    Author Bernard Cabral Gama

    Degree MSc

    Year 2022

    Institution UP-FEP

    Integrating the different subcultures existing in a multinational corporation - Sonae Sierra

    Author Maria Jorge Alvim Martins

    Degree MSc

    Year 2022

    Institution UP-FEP

    Sustainable tourism - The case of geotourism the power of interpretation and its educational efficiency and effectiveness towards each culture

    Author Susana Maria Girão Osório Sampaio de Almeida

    Degree MSc

    Year 2022

    Institution UP-FEP

    Impacto sombrio da Inovação – o Geoturismo e os geoturistas

    Author Carolina Barreiros do Vale Lima

    Degree MSc

    Year 2022

    Institution UP-FEP

    Different Perceptions of Humour in Advertising from Different National Cultures

    Author Bárbara Santos Dias de Sousa

    Degree MSc

    Year 2022

    Institution UP-FEP

    Internet Impact on Family Business Process of Internationalization

    Author João Pedro Frazão Alvim de Castro

    Degree MSc

    Year 2022

    Institution UP-FEP

    A Relação das Marcas Masstige com o Bem-estar dos Consumidores: um estudo exploratório

    Author José Maria Melo Pojal Soveral Brandão

    Degree MSc

    Year 2022

    Institution UP-FEP

    Business Diplomacy Relevance in Successful International Endeavours of MNCs: A Multiple Case Study Analysis.

    Author Rui Manuel Ribeiro Monteiro

    Degree MSc

    Year 2022

    Institution UP-FEP

    Cluster Dynamics: Firms’ Strategies, Competitiveness, and Cluster Success Factors – Cluster Lyfe Cycle Perspective.

    Author Svitlana Magalhães de Sousa Ostapenko

    Degree MSc

    Year 2022

    Institution UP-FEP

    What moves the medical tourists? The main motivations and fears – the impact of the nationality.

    Author Bárbara Sofia Gil Zabumba

    Degree MSc

    Year 2022

    Institution UP-FEP

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