Abstract
Customer value is influenced by several factors, which impose major challenges to global Supply Chains (SCs) and their management. This study aims to understand how companies tackle these challenges by focusing their global SC management on major strategies and supporting practices. Based on customer value theory, and recognising major trends affecting what end consumers value, we identify four global SC strategies: customer-driven, service-driven, resource-efficient, and closed-loop. A multiple case study carried out in eleven companies in the consumer goods industry explores the practices adopted per each SC strategy in managing global sourcing, production, and distribution networks. Results show the key requirement of selecting tailored practices for SC management that align with the context and the value expected by customers. Operational SC practices entail managing collaborative actions both up and downstream and competing with other SCs and can benefit from the implementation of appropriate digital technologies for customer value creation and delivery, as well as for continuous learning about customer needs.

Abstract
The number of electric vehicles has been increasing significantly due to various factors, such as the higher prices of fossil fuels, concerns about the increasing pollution, and the resulting incentive to use energy from renewable sources. There are currently a few charging facilities, which are still quite scattered, and several are still experimental, requiring appropriate planning of this infrastructure in order to support the growing number of electric vehicles adequately. Thus, optimising the location of charging stations becomes a critical issue, which can be achieved through the application of mathematical models and data analysis tools. An example is genetic algorithms, which have demonstrated their versatility in solving complex optimisation problems, especially those involving multiple variables. This work presents a proposal for a more comprehensive genetic algorithm model that encompasses all variables from the perspectives of all entities involved. Its experimentation was conducted using real data, with the aim of finding the best combination of locations, minimising the total number of stations and maximising the coverage of the area under study. Thus, it is essential to carefully consider user preferences, accessibility, energy demand, and existing electrical infrastructure to ensure an effective and sustainable installation. The findings highlight the crucial role of these computing tools in addressing complex problems from various viewpoints, leading to solutions that cater to the needs of all parties involved. While not necessarily perfect, these solutions represent a balanced compromise across multiple dimensions of the problem. © The Author(s), under exclusive license to Springer Nature Switzerland AG 2025.

Abstract
Learning environments unquestionably enable learners to develop their pedagogical and scientific processes efficiently and effectively. Thus, considering the impossibility of not having conditions of autonomy over the routine underlying the studies and, consequently, not having guarantees of the learning carried out makes the learners experience gaps in the domain of materials adequate to their actual needs. The paper's objective is to present the relevance of the applicability of Artificial Intelligence in Recommendation Systems, reinforced through the Assurance of Learning, oriented towards adaptive-personalized practice in corporate e-learning contexts. The research methodology underlying the work fell on Design Science Research, as it is considered adequate to support the research, given the need to carry out the design phases, development, construction, evaluation, validation of the artefact and, finally, communication of the results. The main results instigate the development of an Adaptive-Personalized Learning framework for corporate e-learning, provided with models of Artificial Intelligence and guided using the Assurance of Learning process. It becomes central that learners can enjoy adequate academic development. In this sense, the framework has an implicit structure that promotes the definition of personalized attributes, which involves recommendations and customizations of content per profile, including training content that will be suggested and learning activity content that will be continuously monitored, given the specific needs of learners.

Abstract
Hybrid storage systems that combine high energy density and high power density technologies can enhance the flexibility and stability of microgrids and local energy communities under high renewable energy shares. This work introduces a novel approach integrating rule-based (RB) methods with evolutionary strategies (ES)-based reinforcement learning. Unlike conventional RB methods, this approach involves encoding rules in a domain-specific language and leveraging ES to evolve the symbolic model via data-driven interactions between the control agent and the environment. The results of a case study with Liion and redox flow batteries show that the method effectively extracted rules that minimize the energy exchanged between the community and the grid.

Abstract
The effectiveness of optimizing complex problems is closely linked to the configuration of parameters in search algorithms, especially when considering metaheuristic optimization models. Although various automated methods for algorithm configuration have been proposed to alleviate users from manually tuning parameters, there is still unexplored potential in dynamically adjusting certain algorithm parameters during execution, which can lead to enhanced performance. The main objective is to comparatively analyze the effectiveness of manual parameter tuning compared to a dynamic online configuration approach based on reinforcement learning. To this end, the State-Action-Reward-State-Action (SARSA) algorithm is adapted to adjust the parameters of a genetic algorithm, namely population size, crossover rate, mutation rate, and number of generations. Tests are conducted with these two methods on benchmark functions commonly used in the literature. Additionally, the proposed model has been evaluated in a practical problem of optimizing energy trading portfolios in the electricity market. Results indicate that the reinforcement learning-based algorithm tends to achieve seemingly better results than manual configuration, while maintaining very similar execution times. This result suggests that online parameter tuning approaches may be more effective and offer a viable alternative for optimization in metaheuristic algorithms. © The Author(s), under exclusive license to Springer Nature Switzerland AG 2025.

Abstract
Omnichannel retailers are reinventing stores to meet the growing demand of the online channel. Several retailers now use stores as supporting distribution centers to offer quicker Buy-Online-Pickup-In-Store (BOPS) and Ship-From-Store (SFS) services. They resort to in-store picking to serve online orders using existing assets. However, in-store picking operations require picker carts traveling through store aisles, competing for store space, and possibly harming the offline customer experience. To learn picking policies that acknowledge interactions between pickers and offline customers, we formalize a new problem called Dynamic In-store Picker Routing Problem (diPRP). This problem considers a picker that tries to pick online orders (seeking) while minimizing customer encounters (hiding) - preserving the offline customer experience. We model the problem as a Markov Decision Process (MDP) and solve it using a hybrid solution approach comprising mathematical programming and reinforcement learning components. Computational experiments on synthetic instances suggest that the algorithm converges to efficient policies. We apply our solution approach in the context of a large European retailer to assess the proposed policies regarding the number of orders picked and customers encountered. The learned policies are also tested in six different retail settings, demonstrating the flexibility of the proposed approach. Our work suggests that retailers should be able to scale the in-store picking of online orders without jeopardizing the experience of offline customers. The policies learned using the proposed solution approach reduced the number of customer encounters by up to 50%, compared to policies solely focused on picking orders. Thus, to pursue omnichannel strategies that adequately trade-off operational efficiency and customer experience, retailers cannot rely on actual simplistic picking strategies, such as choosing the shortest possible route.